What would an app, filled with ASU themes and traditional dating app features, look like? Devil's Den answers that question, by being an ASU-exclusive dating app, made by a Sun Devil, for Sun Devils.
Watch the commentary video below to gain insight into the reasoning behind this app, and for a deep-dive into its creation.
A traditional advertisement was also made for Devil's Den.
A simple brand guide was created for Devil's Den, including main colors and fonts, and logo variations.